Meet the Speakers
Franziska Seewald leads the procurement department of Services & Goods at Siemens AG, primarily focusing on global Management Consulting, Corporate Audit Services and Temporary Labor. With a background that spans roles at Boston Consulting, Coca-Cola, and BASF, she brings a unique mix of analytical precision, negotiation swag, and deep market insights to her work.
An expert, especially when it comes to unfiltered briefings and reports addressed to the C-level sphere, Franziska is known for her ability to manage high-stakes negotiations with tailored pricing models and wording that – as frequently confirmed by acclaimed senior partners – “hurts in meaningful ways”. Her journey began far from the boardroom: She holds a PhD on disaster movies. Today her leadership notoriously leans into curiosity while wildly applying fresh angles to the mundane – often explaining corporate challenges or patterns of conflict along key-scenes of “Hamlet” or “Richard III”.
Whether she’s traveling to the geopolitical fringes of the world – from Hindu Kush to Iraq and North Korea – or pushing outdated boundaries in corporate procurement, Franziska brings a sharp mind, cheesy humor, and the firm belief that the most meaningful conversations begin where the tailored suits end. She is a fan of Matcha, Mourinho, and proudly never studied business administration.